I'm Putri Jaya Usman
Personal Portofolio
Basic Info
| Date of Birth: | 02 December 2002 |
|---|---|
| Gender: | Female |
| Languages: | English, Indonesian |
| Freelance: | Available |
Contact Details
Putri Jaya Usman
+62 81340852489
putryjayausman@gmail.com
| Date of Birth: | 02 December 2002 |
|---|---|
| Gender: | Female |
| Languages: | English, Indonesian |
| Freelance: | Available |
Putri Jaya Usman
+62 81340852489
putryjayausman@gmail.com
I am a nutrition professional with a Bachelor's degree in Nutrition and experience as a Nutritionist in various industries. This experience has shaped my strong understanding not only of nutrition and health, but also of managing data-driven nutrition programs and consumer needs.
In addition to technical competency in nutrition, I possess excellent communication skills and a keen interest in public relations, social media, and data analysis. Currently, I continue to develop myself in digital communication and data analysis to expand my contributions to image management, public education, and data-driven decision-making.
I am open to cross-disciplinary collaboration opportunities that allow me to combine my expertise in nutrition, communication, and data to create informative, strategic, and impactful solutions.
Download my CV
In 2017, total sales reached Rp 91,690,650 from 6,200 orders. The Technology category recorded the highest sales value (Rp 61,756,800) despite only contributing 1,015 orders, indicating a high sales value per unit. Office Supplies was the category with the highest number of orders (4,961), but its sales value was lower. Furniture had the lowest contribution in terms of both value and number of orders.
Conclusion: Focus can be directed towards optimizing Technology sales and increasing volume for Office Supplies.
This content demonstrated relatively high reach performance, with a play rate approaching total reach (97%). While engagement was low, the conversion rate to the website demonstrated the effectiveness of the ad's objective.
The content demonstrated fairly good reach, especially among non-followers (84%). The average watch time of 9 seconds suggests there's still room for increased engagement early in the video. Engagement rates were fairly stable, with a 2.68% engagement-to-reach ratio (14 out of 522 accounts).
The dashboard shows that Track Watch and Jeans are the main contributors to sales. Fifty-seven percent of customers chose the Standard Class shipping method, indicating a preference for low shipping costs. Shipping activity remained stable throughout 2015, supporting efficient product distribution.
This Reels content demonstrated high reach and play rates, with a 97.4% play rate of total reach. Interactions were dominated by "likes" (96% of total interactions), and it generated 42 profile visits as a result of the ad campaign. This achievement demonstrates the content's effectiveness in capturing attention and directing audiences to profiles, although further engagement (comments/shares) could still be improved.
Personal branding content designed to showcase professional identity and expertise in nutrition and data analysis. This content focuses on building a strong online presence and communicating professional values effectively.
Led a seminar with over 100 participants, including students, lecturers, and food industry practitioners. Successfully maintained an interactive and timely discussion flow, and facilitated a question-and-answer session between the audience and industry speakers. Increased participant participation to 80% based on post-event satisfaction evaluations.
As part of my Entrepreneurship course project, I developed a healthy food product based on chicken bones and broccoli stems, focusing on nutritional value, taste, and market potential. I was responsible for recipe formulation, nutritional calculations, and nutrition facts label design in accordance with BPOM standards. The product was marketed in a limited manner through social media and campus bazaars, successfully selling over 150 units and receiving positive feedback from over 85% of consumers regarding the taste and packaging
Responsible for developing an innovative recipe for Sun Soup made from chicken, vegetables, and eggs, with a bright yellow appearance resembling the sun. Conducted recipe formulation, nutritional content calculations, and organoleptic testing. The product was presented at the final culinary project with an average sensory test score of 88/100, and was deemed nutritionally and visually appropriate for a healthy diet. This soup also received appreciation as one of the best dishes from the examining lecturers and panelists.
Developed a healthy snack product "Sweetnut" made from purple sweet potato with a focus on improving nutritional value, taste, and visual appeal. Responsible for recipe formulation, product processing, nutritional value calculation, and nutrition facts label creation according to BPOM standards. The product successfully passed 2 formulation trials, and achieved an organoleptic test score of 90/100 from 20 panelists, with a consumer acceptance rate of 92%. Limited marketed through campus bazaars and social media, with total sales reaching 100+ units.
Increased Instagram engagement rate by 85% in 3 months through a consistent and relevant reels and carousel content strategy. The average number of likes and comments per post increased from 150 to 600+ in 2 months.
Aisyiyah University Yogyakarta achievement scholarship 2022-2024 | Unisa Awards 2021 Blog Competition Winners | Speakers at the 2022 UNISA Nutrition Student Association sharing session.
Managed an annual budget of Rp40,000,000 with a transparent and accountable reporting system. Successfully developed and oversaw over 20 activity proposals and increased budget efficiency by 20% through cost evaluation and vendor negotiations. Implemented a spreadsheet-based digital record-keeping system that facilitated audits and prepared financial reports that received 100% approval without revision.
Organized over 60 minutes and official letters for a year, as well as a digital archive of over 80 organizational documents. Coordinated communications between over 40 members, collaborated with over 10 institutions, and was actively involved in over 15 activities. Administrative efficiency increased by 30% through the implementation of a cloud-based system.
Designed and implemented over 7 internal trainings for soft skills and leadership development. Managed the recruitment and orientation of over 80 new members, complete with modules and evaluations. Developed a performance appraisal system with 95% participation and increased member retention by 25% through mentoring and regular evaluations. Conducted three organizational reflection sessions to maintain team effectiveness.
Conduct routine HACCP and GMP monitoring across 3 food processing lines, ensuring compliance with safety standards. Analyze food management systems from budget (up to IDR 80 million/cycle) to final output, identifying efficiency gaps. Prepare monthly evaluation reports with 5–10 improvement proposals, contributing to a 20% improvement in service quality during the evaluation period.
Conducted nutritional status checks for communities in the work area and monitored nutritional trends through data collection and analysis from 1,000 participants. Developed a data-driven work program focused on monitoring and improving community health status, with coverage of up to 5 sub-districts/villages. The program successfully increased community participation in nutrition monitoring activities by 30% compared to the previous period.
Conducting observations and implementing HACCP and GMP in catering operations, providing recommendations for improving food safety and quality systems according to industry standards, and conducting food safety management starting from budget calculations to serving catering food for 200+ people according to the specified budget.
Communicate with team members to prioritize content tasks. Lead members to manage Instagram and Twitter content with a maximum of 3 posts/day. Conduct project reviews of team members every 3 months.
Coordinated research location searches and permits with over 30+ relevant agencies, ensuring smooth communication and collaboration. Responsible for collecting and analyzing data from over 2000+ respondents, and developing interactive data visualizations for the research team's reporting and decision-making needs.
Managed collaborations with 30+ KOLs/influencers across various platforms (Instagram, TikTok, YouTube) for product promotion campaigns. Responsible for the identification, negotiation, and performance monitoring of KOLs, with an average engagement rate of 8–12%. Successfully increased brand awareness by 40% and generated 500+ audience interactions during the campaign period.
The dashboard shows that Track Watch and Jeans are the main contributors to sales. Fifty-seven percent of customers chose the Standard Class shipping method, indicating a preference for low shipping costs. Shipping activity remained stable throughout 2015, supporting efficient product distribution.
The dashboard shows that Track Watch and Jeans are the main contributors to sales. Fifty-seven percent of customers chose the Standard Class shipping method, indicating a preference for low shipping costs. Shipping activity remained stable throughout 2015, supporting efficient product distribution.
The dashboard shows that Track Watch and Jeans are the main contributors to sales. Fifty-seven percent of customers chose the Standard Class shipping method, indicating a preference for low shipping costs. Shipping activity remained stable throughout 2015, supporting efficient product distribution.
The dashboard shows that Track Watch and Jeans are the main contributors to sales. Fifty-seven percent of customers chose the Standard Class shipping method, indicating a preference for low shipping costs. Shipping activity remained stable throughout 2015, supporting efficient product distribution.
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